June 10, 2022
1 min read
Why Integrated Registries are Critical for Rare Disease
Learn more in this article from UBC's Evidence Development team in International Clinical Trials Magazine.
UBC Insights
Insights from
UBC's Expert Voices
Featured Updates
Blog
July 17, 2025
5 min read
Enhancing patient engagement with technology and digital solutions
Patient engagement plays a central role in medication adherence, persistence, and retention. Explore how digital tools, including EHRs, electronic healthcare technology, and digital assistants, can contribute meaningfully to patient engagement.
Blog
July 9, 2025
6 min read
What Place for Humans in a PV World Integrating AI?
Artificial intelligence is transforming pharmacovigilance—but human expertise remains essential. As AI systems evolve to support drug safety monitoring, ensuring human oversight is key to managing risk, improving outcomes, and maintaining trust. At UBC, we’re blending AI innovation with deep PV knowledge, empowering our teams through AI awareness training and shaping a safer future for patients. Discover how AI and humans can work together to advance pharmacovigilance.
Blog
June 11, 2025
4 min read
Linking real-world data with commercial patient access programs: A strategy for enhanced insights into factors that impact patient access and adherence to therapy
UBC’s approach to real-world data tokenization and linkage enhances study results with longitudinal observation of various participant health outcomes during the pre-and post-trial period.
Posts by Date
Articles
Blog
June 7, 2022
7 min read
Keeping Pace with Patient Services Trends in 2022
Meet the needs of an evolving biopharmaceutical marketplace, accelerated uptake in tech, and new partnerships driving new solutions.
Blog
May 20, 2022
6 min read
Clinical Trials Day 2022 – Planning for Diversity
Learn the practical applications of the FDA's new guidance on Diversity Plans in clinical trials.
Blog
May 3, 2022
5 min read
Patient Onboarding – Don’t Lose Them Before They’ve Started
Learn about the key areas to focus on during the initiation of a new therapy to avoid patient drop-off and diminished outcomes.
Blog
March 31, 2022
6 min read
Specialty Medications, Specialty Challenges: Models to Optimize Outcomes
Learn more about the considerations for service models and providers.
Blog
March 25, 2022
6 min read
Drug Safety Summit Recap: REMS, a Collaborative Effort
Learn more about the key takeaways from this industry event.
Blog
February 14, 2022
5 min read
Using Call Center Metrics to Optimize the Patient Experience
To ensure your patients and caregivers don’t experience issues, learn which call center metrics lead most directly to patient satisfaction.
Blog
November 8, 2021
3 min read
Post-Approval Readiness: Takeaways from Meeting on the Mesa 2021
Read about the important dynamics involved in bringing cell and gene therapies to patients.
Blog
October 20, 2021
6 min read
The Art of Successful Gene Therapy Launches
Navigating the evolving and complex healthcare data, policy, and regulatory requirements presents new challenges to patients' access to treatment.
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