UBC Insights

Insights from
UBC's Expert Voices

Featured Updates

Blog
7 min read

Driving Program Awareness through Stakeholder Collaboration

This article explores strategies to enhance Patient Service Programs (PSPs) awareness through digital engagement and provider collaboration.

Posts by Date

Blog
4 min read

When to Start Thinking About Risk Management and How to Prepare for a REMS

Learn about the importance of preparation and contingency planning for risk management and REMS.
Articles
2 min read

Evaluating Existing Safety Surveillance Regulations for Drug Development

UBC's pharmacovigilance experts compare current safety regulations in Advances in Therapy.
Articles
25 min read

External Controls in Research: The “What, Why and How”

Experts across various domains come together to discuss and highlight various key aspects of using external control arms.
Blog
4 min read

The Future of REMS Technology at the REMS Industry Consortium

The first annual RIC meeting was highlighted by technology changes and innovations to streamline REMS for HCPs and patients.
Blog
6 min read

Maximize Gross-to-Net While Optimizing Your Patient Service Strategy

Patient service programs can often overextend themselves relative to a brand's revenue. Read how to avoid this in three key areas.
Blog
4 min read

Driving Patient Services that Place the Patient at the Center

Are you taking the time to put patients at the center of your support services? And what does that look like?
Blog
8 min read

Moving Safety Activities Forward – Fierce Pharma Drug Safety Summit 2023

Learn about the key themes in REMS and pharmacovigilance that were discussed at this industry conference.
Blog
5 min read

Regulatory Update: Selective Safety Data Collection in Clinical Research

Read how the latest guidance from the FDA could change what safety data you need to collect.
Blog
5 min read

Make Your Copay Program a Brand Rock Star with Actionable Insights

See how data drives optimized affordability program design & execution to maximize the effect for your brand.
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Bekki Bracken Brown Headshot

Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.