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Interview
January 15, 2026 8 min read

Interview with Josh Hardman of Psychedelic Alpha
UBC talked with Josh Hardman, founder of Psychedelic Alpha, to discuss the evolving landscape of psychedelic drug development—from shifting regulatory expectations to the role of psychotherapy and the impact of stigma on patient access. Hardman shares a clear-eyed perspective on where the field stands today, the scientific rigor needed to advance it, and what he’s watching most closely as the industry moves toward potential first approvals.
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Blog
January 12, 2026 7 min read

Navigating 2026: Patient service themes, challenges, and solutions
As we look ahead to 2026, patient access and support services face growing complexity—from affordability challenges and evolving care models to the rise of specialty therapies. This blog explores the key trends shaping the healthcare landscape and offers strategic solutions, including AI-powered innovation, digital transformation, and partnerships that drive better outcomes. Discover how UBC is leading the way with patient-first strategies to simplify the patient and product journey.
Dana Edwards
Vice President, Patient Access & Strategic Engagement
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Blog
December 16, 2025 18 min read

Navigating the AI Landscape: Choosing the Right Model for Your PV Needs
AI is no longer just a buzzword—it’s a practical tool shaping how we work every day. Learn how UBC leverages AI models to streamline tasks, enhance decision-making, and maintain compliance.

Posts by Date

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Blog
June 19, 2020 3 min read

Dr. Annette Stemhagen – DIA 2020 Inspire Award Winner
UBC’s Dr. Annette Stemhagen received well-deserved recognition at the 2020 DIA Global Annual Meeting.
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Blog
June 5, 2020 2 min read

Racial Injustice Will Not Be Tolerated
Amid the current health crisis, we are now facing the pain and heartache of the senseless killing of George Floyd.
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Blog
June 4, 2020 3 min read

The Essential Role of Real World Evidence Combating COVID-19
Are you prepared for potential accelerated approval requirements?
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Blog
May 7, 2020 3 min read

Patient & Physician Services Recognized Again for Excellence in Healthcare Advertising and Marketing
Once again, UBC’s Patient & Physician Services (PPS) Creative Services Department has been recognized for excellence in advertising and marketing for their standout work.
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Articles
April 16, 2020 2 min read

Best Practices for Conducting On-Site Visits
For visits that must continue to occur at the site, we have developed a thorough set of best practices.
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Blog
March 26, 2020 10 min read

Keeping a Focus on Rare Disease During COVID-19
In this time of a viral pandemic, it is still important to keep a focus on rare diseases.
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Blog
March 13, 2020 2 min read

ISPE’s Position on Real World Evidence (RWE)
Read more about the February 2020 position on RWE from ISPE.
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Blog
February 25, 2020 5 min read

Lack of Label Alignment & Patient Safety Implications
Read the full article from UBC's pharmacovigilance team in Drugs Real World Outcomes.
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Blog
February 4, 2020 6 min read

Future REMS Technology: Reduce Burden and Improve Safety
Learn more about UBC's presentation at the 12th REMS Summit.
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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.