UBC Insights

Insights from
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Featured Updates

computer in software or application development at office.
Blog
5 min read

Enhancing patient engagement with technology and digital solutions 

Patient engagement plays a central role in medication adherence, persistence, and retention. Explore how digital tools, including EHRs, electronic healthcare technology, and digital assistants, can contribute meaningfully to patient engagement.
Dana Edwards
Vice President, Patient Access & Strategic Engagement

Posts by Date

District nurse talking with senior man sitting on a couch during a home consultation. The nurse is asking the patient questions and taking notes on a clipboard.
Blog
3 min read

Patient Enrollment and Retention for the Future

SCOPE 2019 honed in on ongoing patient recruitment and engagement challenges.
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Blog
4 min read

EudraVigilance Survival Guide: What To Know As It Approaches

Learn about this key EEA construct from UBC's team of safety and risk management experts.
Technology concept photo showing three colleagues talking in the background and data being overlaid on them with biometrics, charts, graphs, reports and insights.
Blog
2 min read

Clinical Trial Trends – OCT West Coast Conference Wrap-Up

Read the latest in the world of clinical trials out of this industry event.
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Blog
2 min read

World Cancer Day – Making a Difference in Oncology

February 4th is World Cancer Day, a global event on which we are united to spread awareness, education, and hope for this pervasive disease.
Group photo of the UBC team standing outside of the new office location in Florida
Videos
1 min read

UBC Expands With New 43,000 Square Foot Center in Lake Mary

UBC is pleased to announce this patient access-focused expansion in central Florida.
Diverse group of children standing with their arms linked together looking toward icons in a chalk outline. Taken from behind
Blog
3 min read

Video For Patient Recruitment: Maximize Your Trial Participation

Learn why a well-designed video can mean the difference between a patient opting in or out of a clinical trial.
Close up photo of older man embracing a young child's hand, receiving a low-five.
Blog
3 min read

Patient Recruitment and Retention: Considering the Caregiver

Learn the key considerations for one of the most critical care partners.
Science and technology concept photo showing all of the data and evidence that goes into making a drug
Blog
7 min read

Rare Disease Summit: Looking Beyond the Impossible

Discover the collaboration taking place between drug development, clinical research, regulatory compliance, and patient advocacy.
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Blog
4 min read

Digital Recruitment Solutions

Read where the next wave of innovation in research recruitment and engagement is headed.
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Bekki Bracken Brown Headshot

Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.