UBC Insights

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Featured Updates

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Blog
4 min read

Key Insights from the 2026 REMS Industry Consortium Annual Meeting

AI, standardization, and a shifting FDA landscape — here's what the 2026 RIC Annual Meeting revealed about the future of REMS.
Laura Fendler
Senior Clinical Project Research Manager, REMS Operations

Posts by Date

Close up of a doctor's hands compassionately placed over a patient's hands during a tough appointment.
Blog
4 min read

Patients First: How Advocacy Enables Success

Patient advocacy comes in a variety of forms but is incredibly meaningful in helping patients overcome barriers to treatment and achieve better outcomes.
Elderly woman stares out of the window of a high-rise building on a sunny day.
Blog
5 min read

Hub Services, The Patient’s Advocate

For newly diagnosed patients, Hub services provide a comprehensive partner and advocate for them throughout starting and adhering to their therapy.
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Blog
4 min read

Balanced, Comprehensive Patient Support: Hub & SP East Takeaways

Key themes from this event included advances in technology and optimizing services for more complex therapies that are coming to the market.
2022 Healthiverse Heroes Award logo on a blue background with line art.
Blog
2 min read

UBC Recognized for Healthcare Technology Partner Award Again

UBC was recognized for the second year in a row by Dr First in their Healthiverse Heroes awards.
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Articles
1 min read

Why Integrated Registries are Critical for Rare Disease

Learn more in this article from UBC's Evidence Development team in International Clinical Trials Magazine.
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Blog
7 min read

Keeping Pace with Patient Services Trends in 2022

Meet the needs of an evolving biopharmaceutical marketplace, accelerated uptake in tech, and new partnerships driving new solutions.
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Blog
6 min read

Clinical Trials Day 2022 – Planning for Diversity

Learn the practical applications of the FDA's new guidance on Diversity Plans in clinical trials.
Female doctor listens to her patient as the man reviews documentation with her.
Blog
5 min read

Patient Onboarding – Don’t Lose Them Before They’ve Started

Learn about the key areas to focus on during the initiation of a new therapy to avoid patient drop-off and diminished outcomes.
Close up of doctors hand holding a patient's hand compassionately as they navigate the challenges of medicine.
Blog
6 min read

Specialty Medications, Specialty Challenges: Models to Optimize Outcomes

Learn more about the considerations for service models and providers.
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Bekki Bracken Brown Headshot

Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.