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Unlock the Full Potential of Evidence Generation in Rare Disease Studies

Real-world data (RWD) and real-world evidence (RWE) are emerging as strategic tools to address research challenges with patient-centric, real-world solutions.

White Paper: Optimizing Evidence Generation in Rare Disease Studies with Patient-Centric Strategies, featuring UBC logo and a healthcare professional with a patient.

Despite progress, 95% of rare diseases do not have disease-specific therapy (1). The unique complexities of rare disease research—including small, dispersed patient populations and ethical challenges with traditional trial designs—create significant hurdles for drug development. To overcome these barriers, the industry must implement modern study designs and strategically incorporate patient-centric approaches.

Your Guide to Modern Study Design

Our white paper, Optimizing Evidence Generation in Rare Disease Studies with Patient-Centric Strategies, explores how RWD and RWE can be leveraged as strategic tools from the earliest stages of product development.

The white paper details modern study designs and the essential use of RWD/RWE for:

  • Optimizing patient identification, recruitment & retention
  • Incorporating decentralized study elements
  • Demonstrating value support regulatory decision-making
  • Planning your RWE strategy

The Value of Early Planning

Success in rare disease research hinges on strategic foresight—a principle emphasized by UBC’s leading experts. The paper features critical insights from Executive Director of Real-World Study Solutions Judy Lytle and Executive Director of Clinical Research Bruce Smith, who discuss how early strategic planning of evidence generation is pivotal for rare disease studies.

Transform Your Evidence Strategy

Download the paper to learn how a patient-centric RWE approach can:

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Solve Recruitment Challenges

Leverage RWD (including claims databases) and advocacy group collaboration to identify and engage hard-to-find patient cohorts.

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Minimize Patient Burden

Utilize decentralized study elements (e.g., remote monitoring, in-home nursing, telehealth) to dramatically expand the addressable patient population beyond geographic limits.

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Accelerate Regulatory Pathways

Understand how RWE is increasingly used to support regulatory decision-making, including supporting safety and efficacy, particularly through the use of external controls in single-arm trials.

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Build Foundational Knowledge

Learn how RWD informs natural history studies, helping to define disease progression, treatment guidelines, and appropriate clinical outcome assessments.

Don’t Let Rare Disease Challenges Stall Your Progress

Download the white paper now to gain UBC’s expert strategies on RWD/RWE and ensure early strategic planning is your key to study success.

References

  1. NORD. “Rare Disease Facts & Statistics.” Accessed 06/14/2023. https://rarediseases.org/understanding-rare-disease/rare-diseasefacts-and-statistics/
Related Resources
Discover how decentralized study elements, integrated real-world data, and expert analysis plans are redefining modern observational studies.
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Read UBC’s white paper for how PV data management practices can adapt to an evolving data landscape while maintaining adherence to rigid regulatory reporting and data quality standards.
Explore UBC’s study to see how linking patient support programs and RWD is a source of valuable insights into the patient healthcare journey.
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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.