RWD Data Insights: Linkage of patient services and real-world healthcare data

A unique approach to understanding medicine adherence factors

Few studies have evaluated the complete patient healthcare journey, including treatments before and during enrollment in a patient support program. Recently, however, UBC presented research on using patient tokenization in a support program to enable linkage with other secondary healthcare data sources – with the aim of identifying factors influencing patient adherence to a treatment. Explore the study to see how data linkage between patient support programs and real-world data is not only feasible but also a source of valuable insights into the patient healthcare journey.

Our expertise

UBC’s Evidence Development Solutions provide expert-driven real-world evidence tailored to specialty patient populations to uncover more valuable insights, maximize commercial positioning, and optimize regulatory approval for the long-term value of our partners’ therapies. Our team leverages real-world data and the latest technologies, creating solutions that are innovative as well as grounded in real-world patient experience.

What you’ll get

Gain insights on how tokenization and data linkage provide enriched longitudinal data for analyses while maintaining patient privacy. Download for:

• A description of the methodology used to tokenize and analyze patient data
• An overview of the cohort inclusion flow used to select appropriate patients
• Detailed results including cohort characteristics and proportion of days covered measures
• Evidence that patient tokenization and data linkage can be used to uncover relevant healthcare insights, such as factors influencing drug adherence