AI is Here – Considerations for How Your Brand’s Patient Services Will Be Impacted
As artificial intelligence (AI) gains traction across the healthcare industry, have you considered how it might impact patient services? While predictive analytics and other areas of big data have been in healthcare for some time, now there is the opportunity to use AI for both predictive and actual insight within patient access.
UBC’s Vice President of Product and Innovation Ron Lacy sat down with Pharmaceutical Commerce at the end of 2023 to discuss what AI can do to enhance patient access to needed therapy and how to foster adoption. To access the full conversation, download the article using the form to the right.
For more information on UBC’s patient access services, visit here.
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What You Can Expect Next
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- Leverage automation to move fast
- Always give customers a human to chat to
- Automate customer support and close leads faster
Get Ready to Change Your Business
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Bekki Bracken Brown
President & Chief Executive Officer
Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.
With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.