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REMS-API integration
Blog
September 23, 2025 8 min read

Optimizing REMS Pharmacy Integration: RAPID – UBC’s Standards-Based Solution That Minimizes Burden while Elevating Compliance and Patient Safety 
Pharmacies are essential to REMS—but manual processes and fragmented systems create risk and inefficiency. UBC’s RAPID API offers a secure, standards-based integration that streamlines REMS activities directly within pharmacy workflows. Learn how RAPID reduces burden, improves data quality, and elevates patient safety across the REMS ecosystem.
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Blog
September 15, 2025 13 min read

Is Your Real-World Data ‘Fit-for-Purpose’? The Critical Role of Feasibility Assessments
Designing a database study can be challenging with the proliferation of RWD availability and source diversity. Learn how to ensure that database feasibility assessments successfully identify the most relevant data sources appropriate for the evaluation of study objectives.
computer in software or application development at office.
Blog
July 17, 2025 5 min read

Enhancing patient engagement with technology and digital solutions 
Patient engagement plays a central role in medication adherence, persistence, and retention. Explore how digital tools, including EHRs, electronic healthcare technology, and digital assistants, can contribute meaningfully to patient engagement.
Dana Edwards
Vice President, Patient Access & Strategic Engagement

Posts by Date

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Blog
November 1, 2018 7 min read

Rare Disease Summit: Looking Beyond the Impossible
Discover the collaboration taking place between drug development, clinical research, regulatory compliance, and patient advocacy.
Person scrolls on a tablet as their laptop sits in the background and open to their emails
Blog
October 5, 2018 4 min read

Digital Recruitment Solutions
Read where the next wave of innovation in research recruitment and engagement is headed.
Person reviews a bar graph on a tablet with a larger printed report on the table.
Blog
October 2, 2018 1 min read

How to Measure Success in Patient Support
Read the full roundtable with PM360 that UBC contributed to.
Business man on laptop reaches into a selection menu and grabs the idea icon concept.
Blog
June 4, 2018 2 min read

OCT East Recap: RWD Trends in Clinical Studies
This prominent clinical trial event discussed the future of real-world evidence and it's importance.
Smiling woman holding a balloon with a happy face imprint.
Blog
March 20, 2018 8 min read

NIH Rare Disease Day: Research Brings Hope
Read the full takeaways from the 2018 Rare Disease Day hosted by the NIH.
Pharmacist examines the NDC label on a vaccine vial.
Blog
March 20, 2018 4 min read

How a Product NDC Change Impacts Your Rare Disease Patients
Find out more on the potential impact a product NDC change may have on your patient population.
Close up of a person typing on a keyboard.
Blog
October 24, 2017 3 min read

Pathways to Improved Patient and Prescriber Experiences
See the results, lessons, and future for UBC's proprietary patient access technology suite.
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Blog
October 13, 2017 2 min read

UBC in the News: Thought Leaders You Should Know
Catch up on the latest articles featuring UBC from this fall.
Friendly, middle-aged nurse in scrubs headshot
Blog
September 20, 2017 4 min read

Utilizing Clinical Trial Nursing Services to Improve Retention & Facilitate Data Collection in a Rare Disease Trial: A Case Study
Read how this service helped enrolled patients complete study requirements without dropoff.
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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.