Patient Support Services Congress 2024
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Our patient access team delivers personalized, high-touch, technology-enabled programs tailored to your unique patient population and therapy. We begin with a better start to therapy, create a better experience with your therapy, and infuse the whole process with rigorous quality management & oversight.
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Presentation
Driving Program Awareness Through Stakeholder Collaboration
Thursday, November 21, 1:45 PM
Dana Edwards, VP, Patient Access & Strategic Engagement, UBC | Emily Gibb, VP, Head of Patient Support Cardiovascular, Renal, and Metabolic (CRM), Novartis
As manufacturers continue to devote time, resources and effort toward their patient services, the lack of awareness from both patients and providers prove to be a barrier. During this session, learn how to raise awareness of these programs through heightened collaboration and communication. Understand how certain stakeholders may be skeptical about, or not even aware of, the breadth of services that you are offering and in turn how your team can convey the value of your patient services.
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We are dedicated to uniting evidence and access for biopharma. Fill out the form to get in touch with our team and learn more.
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What You Can Expect Next
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- Leverage automation to move fast
- Always give customers a human to chat to
- Automate customer support and close leads faster
Get Ready to Change Your Business
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Bekki Bracken Brown
President & Chief Executive Officer
Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.
With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.