December 12–15, 2026

ASH Annual Meeting 2026

New Orleans, LA
UBC is looking forward to attending the ASH Annual Meeting, the premier global event for hematology research, clinical practice, and patient care. The meeting brings together hematologists and industry partners to share the latest advances in blood and bone marrow disorders.

UBC partners with sponsors to support hematology programs through evidence generation, safety operations, and patient access strategies. Our expertise helps ensure that therapies for blood disorders are backed by real-world data and compliant safety monitoring throughout the product lifecycle.

  • Evidence Development Solutions: Registries, observational studies, and real-world evidence strategies tailored for hematology programs.
  • Safety & Risk Management: Global pharmacovigilance and risk minimization strategies for complex blood disorder therapies.
  • Integrated Approach: Linking evidence generation, safety, and access for comprehensive hematology program support.
  • Hematology Expertise: Experience supporting programs across malignant and classical hematology.

Connect with UBC at the ASH Annual Meeting 2026 to learn how our solutions can support your hematology program.
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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.