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The Impact of Real World Data (RWD)

Read the latest article with International Clinical Trials magazine about real-world data and the future of evidence generation in drug development.
Read the latest article with International Clinical Trials magazine about real-world data and the future of evidence generation in drug development.

UBC recently discussed the impact of real world data on the pharmaceutical industry and how it will impact the future of drug development with International Clinical Trials Magazine. UBC’s panel of experts included Annette Stemhagen, Senior Vice President and Chief Scientific Officer; Aaron Berger, Executive Director US Late Stage Operations and Real World Evidence; and Irene Cosmatos, Senior Research Specialist, RWD Epidemiologist.

This article about the development and future of real world data and its place in biopharmaceutical development covers:

  • How data collection and analytics have changed in the last decade
  • How RWD aided COVID-19 vaccine development
  • What other innovations will emerge in clinical trials
  • The future of vaccine trials
  • And more

To read the full article, click here.

To learn more about UBC’s RWD experience and capabilities, visit here or get in touch with us.

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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.