June 16-20, 2024

DIA’s Global Annual Meeting

San Diego

Join Our Team In San Diego

UBC is proud to once again sponsor DIA’s Global Annual Meeting. Meet our team at booth #2201 to discuss making smarter, evidence-based decisions for better patient access and outcomes!

Our evidence development and safety and risk management experts work with biopharma to generate powerful real-world evidence and conduct pharmacovigilance and REMS. Our teams leverage real-world data, generate evidence and insights, and deliver forward-thinking, evidence-based solutions to keep our customers and patients at the forefront of innovative approaches one patient at a time.

Find out how we can help you during DIA this year. We will be highlighting our pharmacovigilance automation and our booth features a live demo of our real-time pharmacovigilance analytics. Be sure to meet our speakers and learn more about our modernized, technology-enabled study design and execution as well!
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Meet With Us at DIA

Presentation

RWD Enrichment Studies: Linking Pre- and Post-Trial Data to Inform Product Strategy

Tuesday, June 18, 11:55 AM

Irene Cosmatos, Senior Director, Epidemiology & RWE and Jeff Lowry, Senior Director, Technology Solutions Services

Capturing data on the patient’s healthcare journey prior to and following participation in a clinical trial builds a more complete understanding of their healthcare journey and increases the overall evidence yield. This presentation explores the value and challenges of tokenization and linkage to diverse secondary healthcare data as well as a case study highlighting the real-world application of this approach.

Learn More About UBC

We are dedicated to uniting evidence and access for biopharma. Fill out the form to get in touch with our team and learn more.

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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.