Our tightly coupled suite of technology and analytics solutions, combined with extensive program design capabilities, enhance the prescriber and patient experience and power your brand throughout the patient journey.
Our patient access and affordability solutions help patients overcome financial and administrative hurdles with a suite of Connected Health eServices.
Our qualified clinical educators and virtual assistants work in collaboration with customers and patients to deliver comprehensive adherence and education programs.
By coordinating exceptional and compassionate care, we partner with patients throughout their healthcare journey, regardless of setting, to eliminate barriers to care.
UBC’s program-ready solution serves as the standardized starting point for all program implementations. UBC Pathways® CRM is configurable with pre-defined workflow and dashboards that enable speed to launch. Out-of-the-box integrations leverage internal and external services to optimize operations and enhance program insights. The implementation is extensible with the ability to customize workflow and the flexibility to meet evolving program requirements.
UBC’s industry-leading patient access solutions, powered by robust technology and analytics, help patients successfully navigate their journeys, while reducing administrative burdens, and providing critical data to help optimize product and service performance.
Gain valuable insights through online dashboards, ranging from patient journey to payer and prescriber trending views
Enhance your outcomes research by combining patient services with third-party and PRO data
Improve speed to therapy and engagement with the most comprehensive suite of eServices on the market
Highly configurable patient journey with customized workflows and preferences
UBC’s CRM is the operational system of record and the application supporting every case and interaction. Our CRM engine manages the business process, workflows, queues, dashboards, communication triggers, and cadences. Case managers work within our CRM to process patient referrals, execute the benefits investigation, support the prior authorizations, and assess affordability options. Out-of-the-box integrations leverage UBC’s Connected Health eServices to optimize operations and enhance program insights. Our CRM is extensible with the ability to customize workflow and the flexibility to meet evolving program requirements.
Choose predefined workflow and values to enable speed to launch.
Utilize internal and external data integrations to optimize operations and enhance program insights.
Customize workflow and values to meet evolving program needs and enable scalability.
Connected Health is our differentiated suite of value-added eServices and capabilities built into our portals and integrated with our CRM. This proprietary suite of APIs and micro-services improve speed to therapy and stakeholder engagement. eServices include:
UBC eBV is used to obtain information electronically about a patient’s insurance policy and coverage. This streamlines the benefits investigation and helps the patient get access to therapy. UBC provides options for both Medical and Pharmacy.
Data warehouse technology is the backbone of UBC’s analytics environment. All patient services feed data into this warehouse. The Evidence Engine provides the capabilities required to ingest data from a variety of sources, including UBC’s CRM, and standardize into a common data model. Additionally, the UBC Evidence Engine enables UBC to de-identify and link data to 3rd party data sources including claims data to create a longitudinal patient journey inside and outside of your support services.
Data analytics extract insights and identify trends in UBC’s patient services offerings. UBC’s analytics environment allows program management and client stakeholders to track patient referrals, turnaround times, and milestones in the patient treatment journey. This enables informed decisions surrounding enrollment into reimbursement services and the effectiveness of your patient support program.
Interested in learning more about how patient access solutions from UBC can help you drive better patient outcomes?
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President & Chief Executive Officer
Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.
With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.