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Ron Lacy, Vice President, Product and Service Development was Featured in PM360’s Article on Patient Support Programs

UBC’s Ron Lacy, Vice President, Product and Service Development took part in a Think Tank interview on Patient Support Programs alongside ten other industry experts. Here he discusses how you measure a successful PSP. He points out that it is a multifaceted process, with the fundamental key being efficiency in getting patients to start and stay on therapy. He notes that measuring success should be evaluated through both static and dynamic criteria.

To read the entire article, please visit https://www.pm360online.com/patient-support-programs-providing-help-beyo….