Real-World-Evidence, Health Economics and Outcome Research, and Epidemiology: An Integrated Approach 

Recent breakthroughs in the use of multidisciplinary evidence generation are accelerating drug development and reshaping market access. Our latest white paper “Real-World, Evidence, Health Economics and Outcomes Research, and Epidemiology”. An Integrated Approach examines a framework for strategic decision-making to assess the clinical and cost-effectiveness of your therapeutic to create evidence that drives value for patients and stakeholders.

Download your copy to learn more about:

  • Integrated RWE strategy
  • HEOR metrics & analysis
  • Pharmacoepidemiology research

UBC’s Executive Director of Study Solutions Judy Lytle, PhD, explores this comprehensive approach to a patient-first evidence generation strategy that supports your needs across the product life cycle.

Thank You for Connecting with UBC

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What You Can Expect Next

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Get Ready to Change Your Business

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Bekki Bracken Brown

President & Chief Executive Officer

Bekki Bracken Brown serves as the President and CEO of UBC, guiding the company’s mission and values, including the improvement of access for patients to receive better outcomes. She oversees all aspects of UBC, such as operations, business growth strategy, sales and marketing, and acquisition support.

With over 20 years of industry experience, Ms. Brown brings knowledge from a successful career in senior management from her tenure at Quintiles, INC Research, and, most recently, with Syneos Health. She’s been a member of the North Carolina BIO Board of Directors since 2019. She is also a member of the Healthcare Businesswomen’s Association — Southeast Chapter and CHIEF, an organization that supports women executive leaders. Ms. Brown earned her bachelor’s degree at Duke University.